Some people believe that after the epidemic, the number of pets available for trading on the market will decrease, Luoyang paper is expensive, and the price of pets will definitely rise. There are also people who think that prices will fall and that the number of people who intend to keep pets will decrease at least for a long period of time due to the impact of the epidemic.
The number of pet users in China is 73.55 million (aquatic), and the number of dogs and cats accounted for the highest proportion. In 2019, the number of urban residents in China reached 73.55 million, of which 46.1% were raising dogs and 30.7% were raising cats. There are 56.48 million people who own dogs and cats in Chinese cities and towns. Among them, there are 33.9 million dog users, 22.58 million cat users; 1.5 dogs per capita and 1.8 cats per capita.
Pets in China emerged in the 1990s. The gradual lifting of the ban on pets and the entry of Western pet brands have started the career of my country’s pet industry. People already have the concept of pets, but they are still in the embryonic stage. After the 21st century, the number of pets in my country has grown rapidly. Pets have not only entered people’s daily lives, but also enlightened the pet economy and started the development of related industries. Since the 10s, the pet market has gradually formed an industrial chain, from upstream products to downstream services, including pet food production bases to their breeding, medical treatment, and beauty.
As of July 2019, listed companies in the pet industry are just a few sporadic companies, and all of them have focused on pet food and medical care, with little involvement in other fields. This shows that the pet industry has a broad market prospects. The development of China’s pet market is not perfect. Not only there are a lot of gaps in many pet-related industries, but also the understanding of brand concepts is not deep enough, and the management of the pet industry is not standardized enough. There are unlimited business opportunities hidden in this large number of gaps. .
The pet industry has a history of more than 100 years in developed countries and has now become a relatively mature market. The industry includes a series of products and services such as breeding, training, food, supplies, medical treatment, beauty, health care, insurance, fun activities, etc. The industry chain is complete, the relevant standards and regulations are sound and standardized, and the number of pets and the market scale have been increasing. Accumulation has reached a relatively high level, and the impact of the pet industry on the national economy and people’s lives has been deepened.
In recent years, with the improvement of people’s living standards, pets take on more roles as family members or friends, and the function of human beings to raise pets for agricultural production and life is gradually weakening. According to a survey by the American Veterinary Medical Association, currently more than 66.7% of Americans regard pet dogs as one of their family members, and less than 1% of Americans only regard pet dogs as their own property. This has led to the essential difference between the pet industry and the general industry in terms of consumption. Pet consumption is essentially an emotional consumption. As the status of pets in people’s hearts becomes more and more important, there is an emotional stickiness between people and pets. The continuous growth of pet consumption in the coming years will become a supporting force that cannot be ignored that affects the scale of the pet industry.
The development time of China’s pet industry is relatively short, and it has only experienced nearly two decades of development. However, with the rapid growth of China’s economy, the pet industry has developed rapidly. The number of pets in China increased by nearly 900% in the 10 years from 2003 to 2013. In 2017, the number of pets in China exceeded 200 million. The pet industry is no longer limited to the sale of pet food and pet grooming. Take Beijing as an example. Beijing mainly serves pet supplies, medical care, pet grooming, and pet photography. There are hundreds of other service organizations.
It is estimated that the market size will reach 188.5 billion yuan by 2020. With the increase in per capita GDP, the increase in the proportion of pets, and the increase in the willingness to consume pets, the development of the pet industry will continue to be promoted.
It can be seen that pet food accounts for the largest proportion in the pet industry at 33.83%, followed by pet medical treatment at 22.88%, then pet supplies ranks third with 15.90%, and other related services for pets. , And finally to pet sales.
3. Analysis of the development trend of my country’s pet market
In today’s increasingly liberalized and internationalized economic activities, the pet economy has increasingly penetrated into all corners of the world. With the development of the economy, China’s consumption level is increasing day by day. It marks that the time for the development of the pet market is ripe.
In this regard, China Research Puhua uses a variety of original information processing technologies to collect, organize, process, analyze, and transmit massive amounts of data in the pet industry market to provide customers with a package of pet information solutions and consulting services to minimize customers. Investment risks and operating costs, seize investment opportunities, and improve corporate competitiveness.
Post time: Aug-14-2021